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You spend a lot of time crafting your email marketing messages, but unfortunately, the only people getting to read them are your email subscribers. Why not make that content available to your web site visitors as well?

Most email marketing vendors (i.e.: Constant Contact) offer a message archival service, but for an additional fee. To avoid the additional fee, there are two ways you can manually “archive” that content, making it available to a larger audience. (more…)


Why PHP?

In 2005, Netdrafter consolidated our programming services and settled on the use of just one advanced programming language to enhance regular web site HTML and interact with databases. The language we chose: PHP.

From the PHP.net web site: “PHP is a widely-used general-purpose scripting language that is especially suited for web development and can be embedded into HTML. Much of its syntax is borrowed from C, Java and Perl with a couple of unique PHP-specific features thrown in. The goal of the language is to allow web developers to write dynamically generated pages quickly.” (more…)


Browser Caching Explained

When you view a web page for the first time your browser downloads all the various page elements (images, text, etc.) to your computer’s hard drive. This is known as “browser caching.” The next time you visit that same web page, your browser first looks in it’s cache and displays the stored copy rather than downloading everything again. This makes web browsing much quicker. For example, if you press your ‘back’ button to a page you just visited it will appear almost instantly, without having to download all those images again.

Since web pages often change, it’s a good idea to refresh your browser window and clear your browser’s cache regularly. (more…)


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